Make employee engagement your competitive advantage

There's more to the concept of employee engagement than commitment and job satisfaction. In fact, it's a strategic advantage that can set your organization apart from the competition. Here's your first step in the right direction. The ENGAGE Card System is an interactive training tool that offers a step-by-step framework to encourage the relationship-building conversations leaders and employees need to have in order to measure and develop employee engagement.

Itโ€™s logical to think that an engaged employee is a productive employee. But did you know that the ability to engage employees goes beyond just job satisfaction? Itโ€™s a competitive strategy. As MGM Hospitality President and CEO Gamal Aziz recently told Business Week, โ€œImagine taking 10,000 employees, and each and every one of them wanting to give more. That's really the difference between [us and] a company that has its employees just punching the clock and trying to get through the day."

Research proves it. Engaged employees are more satisfied, more productive, and less likely to leave. There are benefits for the organization in the marketplace as well. Gallup reports that engaged organizations have 3.9 times the growth rate of those with lower engagement within the same industry. 

So what is the number one determining factor of employee engagement? The level of connection an employee has with his or her leader. Itโ€™s pretty simple: The stronger the connection, the higher the level of engagement. 

Hereโ€™s a great way for managers to build those relationships and gain a competitive advantage.

The ENGAGE Card System is a new research-based training tool that offers an interactive, step-by-step framework that encourages the conversations that lead to employee engagement. 

How it Works

The leader uses a series of open-ended questions that are contained within a sequential, five-level framework, each representing a different focus. Modules can be used in one sitting or broken up into two or more sessions. 

Level One: Foundation (approx. 10 โ€“ 15 minutes)
The employee is encouraged to discuss perceptions regarding the organization, mission, resources, and culture. 

Level Two: Environment (approx. 15 minutes)
The employee is asked to share what is important in the work environment.

Level Three: Relationships (approx. 15 minutes)
The employee discusses how to best make connections and form relationships with the leader and others.

Level Four: Strengths (approx. 35 minutes)
The employee considers and discusses his/her unique workplace strengths.

Level Five: Reflection (approx. 10 โ€“ 15 minutes)

Both leader and employee reflect on what they learned through conversation and how to best incorporate and use the information moving forward.

The ENGAGE Card System provides leaders with Self-Assessment and Planning Sheets to prepare them for the exercise. It also includes Recap sheets that serve as a summary and action plan for both the leader and the employee as they complete each step.

Uses for ENGAGE

The ENGAGE Card System has many applications, including:

  •       Mentoring
  •       New employee orientation
  •       Corporate transitions or re-organizations
  •       Assignment of roles and responsibilities

Product Type



To assess and develop employee engagement

Time Required 

2 hours

Complete Card Kit

Includes leader card deck, employee card deck, Get Started manual, and downloadable worksheets

Extra Employee Card Decks

Includes 2 employee card decks. All materials are reusable.